Comments on: Understanding the Mobile Money Customer: an Interview with John the Taxi Driver http://mmublog.org/blog/understanding-the-mobile-money-customer-an-interview-with-john-the-taxi-driver/?utm_source=rss&utm_medium=rss&utm_campaign=understanding-the-mobile-money-customer-an-interview-with-john-the-taxi-driver Thu, 10 May 2012 05:05:21 +0000 hourly 1 By: Brian Williams http://mmublog.org/blog/understanding-the-mobile-money-customer-an-interview-with-john-the-taxi-driver/#comment-21 Brian Williams Tue, 11 May 2010 10:34:19 +0000 http://mmublog.org/?p=132#comment-21 There is a new Mobile ~Money out there. It's called Splash Mobile Money and it can be found in Sierra Leone, West Africa. GSMA have you ever heard about them if so, what is your opinion about them? There is a new Mobile ~Money out there. It’s called Splash Mobile Money and it can be found in Sierra Leone, West Africa. GSMA have you ever heard about them if so, what is your opinion about them?

]]> By: Arsalan Mir http://mmublog.org/blog/understanding-the-mobile-money-customer-an-interview-with-john-the-taxi-driver/#comment-20 Arsalan Mir Mon, 08 Mar 2010 12:25:13 +0000 http://mmublog.org/?p=132#comment-20 Nice reading. We had a similar discussion on the customer psychology during the bloggers meet-up here in Pakistan for the launch of easypaisa mobile accounts. The response to easypaisa's earlier products bill payments and money transfer were startling. In just a span of four months; 500,000 was the number of total transactions that easypaisa has processed, 420,000 was the number of bill payments since its launch and 120,000 was the number of money transfer transactions processed during the period. Also, the figures I have for the amount of bill payments in over a month from its launch exceeds Rs. 58.8 million. On discussion with Business Manager easypaisa it was found that these figures are all above their expectation and easypaisa is getting a very good response from the market. Now with mobile accounts lets see how well it penetrates in the unbanked population of Pakistan. Nice reading. We had a similar discussion on the customer psychology during the bloggers meet-up here in Pakistan for the launch of easypaisa mobile accounts. The response to easypaisa’s earlier products bill payments and money transfer were startling.

In just a span of four months; 500,000 was the number of total transactions that easypaisa has processed, 420,000 was the number of bill payments since its launch and 120,000 was the number of money transfer transactions processed during the period. Also, the figures I have for the amount of bill payments in over a month from its launch exceeds Rs. 58.8 million.

On discussion with Business Manager easypaisa it was found that these figures are all above their expectation and easypaisa is getting a very good response from the market.

Now with mobile accounts lets see how well it penetrates in the unbanked population of Pakistan.

]]> By: Ndemo http://mmublog.org/blog/understanding-the-mobile-money-customer-an-interview-with-john-the-taxi-driver/#comment-19 Ndemo Wed, 03 Mar 2010 21:10:10 +0000 http://mmublog.org/?p=132#comment-19 Having worked with M-PESA, it is clear that the success of any MM service is largely dependent on having an optimum number of agents & quality agents; the growth of transactions & customers has been proportional to agent growth Having worked with M-PESA, it is clear that the success of any MM service is largely dependent on having an optimum number of agents & quality agents; the growth of transactions & customers has been proportional to agent growth

]]> By: Andrew Mugred http://mmublog.org/blog/understanding-the-mobile-money-customer-an-interview-with-john-the-taxi-driver/#comment-18 Andrew Mugred Fri, 04 Dec 2009 16:26:00 +0000 http://mmublog.org/?p=132#comment-18 A similar service is launched in Pakistan under the banner of "Easy paisa" which is going to help the unbanked to pay utility bills and transfer money across the country... Its fee structure and details can be accessed here www.easypaisa.com.pk A similar service is launched in Pakistan under the banner of “Easy paisa” which is going to help the unbanked to pay utility bills and transfer money across the country… Its fee structure and details can be accessed here
http://www.easypaisa.com.pk

]]> By: M-banking: Going where no bank has gone before :: Elites TV http://mmublog.org/blog/understanding-the-mobile-money-customer-an-interview-with-john-the-taxi-driver/#comment-17 M-banking: Going where no bank has gone before :: Elites TV Thu, 03 Dec 2009 23:31:26 +0000 http://mmublog.org/?p=132#comment-17 [...] the video below, John, a Nairobi taxi driver and an M-PESA customer talks to Paul Lieshman and Seema Desai about his use of the service and what impact it has had on his [...] [...] the video below, John, a Nairobi taxi driver and an M-PESA customer talks to Paul Lieshman and Seema Desai about his use of the service and what impact it has had on his [...]

]]> By: Global Voices Online » M-banking: Going where no bank has gone before http://mmublog.org/blog/understanding-the-mobile-money-customer-an-interview-with-john-the-taxi-driver/#comment-16 Global Voices Online » M-banking: Going where no bank has gone before Thu, 03 Dec 2009 19:39:35 +0000 http://mmublog.org/?p=132#comment-16 [...] the video below, John, a Nairobi taxi driver and an M-PESA customer talks to Paul Lieshman and Seema Desai about his use of the service and what impact it has had on his [...] [...] the video below, John, a Nairobi taxi driver and an M-PESA customer talks to Paul Lieshman and Seema Desai about his use of the service and what impact it has had on his [...]

]]> By: Gideon Ndogo http://mmublog.org/blog/understanding-the-mobile-money-customer-an-interview-with-john-the-taxi-driver/#comment-15 Gideon Ndogo Tue, 04 Aug 2009 10:18:15 +0000 http://mmublog.org/?p=132#comment-15 Hi, M-PESA at the moment is the way to go. Currently, paying of electricity has been made easy like counting of numerals 1,2,3 etc. With M-Pesa you can comfortably pay your elec bills even while in our usual traffic jam. In addition,time that was being wasted while paying bills like water bills, electicity and event house rent is now being utilized in other areas. On My case since inception of paying elec bills via M-Pesa, I cant remember the last time I went to the hall to make such payments. I also do pay my house rent via the same service. Kudos to Safaricom Kenya Hi, M-PESA at the moment is the way to go. Currently, paying of electricity has been made easy like counting of numerals 1,2,3 etc. With M-Pesa you can comfortably pay your elec bills even while in our usual traffic jam. In addition,time that was being wasted while paying bills like water bills, electicity and event house rent is now being utilized in other areas. On My case since inception of paying elec bills via M-Pesa, I cant remember the last time I went to the hall to make such payments. I also do pay my house rent via the same service. Kudos to Safaricom Kenya

]]> By: Raju shrestha http://mmublog.org/blog/understanding-the-mobile-money-customer-an-interview-with-john-the-taxi-driver/#comment-14 Raju shrestha Mon, 29 Jun 2009 11:18:22 +0000 http://mmublog.org/?p=132#comment-14 Hi there,is it possible to get hand to marketing strategies developed and used by these players? Hi there,is it possible to get hand to marketing strategies developed and used by these players?

]]> By: Jacs Lemmer http://mmublog.org/blog/understanding-the-mobile-money-customer-an-interview-with-john-the-taxi-driver/#comment-13 Jacs Lemmer Wed, 24 Jun 2009 10:24:43 +0000 http://mmublog.org/?p=132#comment-13 Below you can find two links to the fee structures for Safaricom (Kenia) and Vodacom (Tanzania): The Kenian currency is about 1/100th of the dollar. Not sure about the Tanzanian currency. http://www.safaricom.co.ke/index.php?id=748 (open the pdf) and http://www.vodacom.co.tz/docs/docredir.asp?docid=3507 Below you can find two links to the fee structures for Safaricom (Kenia) and Vodacom (Tanzania): The Kenian currency is about 1/100th of the dollar. Not sure about the Tanzanian currency.

http://www.safaricom.co.ke/index.php?id=748 (open the pdf)

and

http://www.vodacom.co.tz/docs/docredir.asp?docid=3507

]]> By: Paul Leishman http://mmublog.org/blog/understanding-the-mobile-money-customer-an-interview-with-john-the-taxi-driver/#comment-12 Paul Leishman Tue, 23 Jun 2009 18:14:43 +0000 http://mmublog.org/?p=132#comment-12 Hi Anthony, Our study of Filipino mobile money users and non-users was conducted in March 2009. The findings will be published in our annual report that is to be released this week. Some preliminary findings have also already been published in blog posts. Check www.gsmworld.com/mmu. Feel free to contact me with any questions. Cheers, Paul Hi Anthony,

Our study of Filipino mobile money users and non-users was conducted in March 2009. The findings will be published in our annual report that is to be released this week. Some preliminary findings have also already been published in blog posts. Check http://www.gsmworld.com/mmu.

Feel free to contact me with any questions.

Cheers,
Paul

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