UPDATED: On 1st July 2009, a new Amendment Act to RICA (the Regulation of Interception of Communications and Provision of Communication-Related Information Act) comes into effect. The Act is intended to assist law enforcement agencies with tracing criminals where mobile phones are used to commit major crimes; however, this new regulatory requirement has had the unintended consequence of making it more difficult for customers to register for mobile services, including mobile money.
Archive
Posts Tagged ‘Customer Registration’
Adoption Driver #3 - Registered and ready to use in 5 minutes or less
By: Paul Leishman: June 19th, 2009This is the final post in our series on customer adoption leading up to the Mobile Money Summit in Barcelona. The previous posts mapped to the first two steps in the adoption framework that will be released in the Mobile Money for the Unbanked Annual Report: driving awareness and driving demand. The final post relates to the third step - optimizing trial. Specifically, this post addresses the importance of designing an efficient and effective registration process.
News Tracker
- 1. Nokia Money Launches Commercial Pilot in India
- 2. Zain Wins GSMA Mobile Money for the Unbanked Award
- 3. Belgacom ICS and Globe Sign Agreement for International Remittances
- 4. Easypaisa ‘mobile account’ launched in Pakistan
- 5. Western Union Certifies mChek and Fundamo for Mobile Vendor Programme
- 5. Zain expands ‘Zap’ Mobile Commerce service to Malawi, Niger and Sierra Leone
- 6. 2010 Mobile Money Summit Announced for 24-27 in Rio de Janeiro, Brazil
- 7. WING Set to Cover all of Cambodia
- 8. Maroc Telecom Launches Mobile Money Offering
- 9. IFC Paper Released on Accelerating Development of Mobile Money Ecosystems
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